Synopsis

Turn your reputation into revenue by mastering the art of personal branding, standing out in a crowded market, and creating lasting influence.Do you feel called to share your story, inspire others and make a greater impact in the world? If so, you are what we call a “Mission-Driven Messenger.” The challenge however is that we live in a world that’s saturated with information and chock-full of “influencers,” making it nearly impossible to stand out from the crowd. Everyone from students to CEOs are scrambling for likes, views, followers, and the ever-elusive “viral breakthrough.” The painful truth is that instead of changing the world, it’s easy to become a “best kept secret” who is overlooked and overshadowed by people who don’t have nearly as much credibility as you have but who gain more attention simply because they are better at marketing. It's time to change that. In Wealthy and Well-Known, industry-leading personal brand strategists Rory and AJ Vaden open the expert playbook they’ve used to help thousands of America’s most trusted voices and top personalities expand their reach and grow their revenues by implementing a system that has laser focus. Their proven data-driven method will help you: Understand what a personal brand really is (and what it’s not). Examine why most personal brand efforts fail and why perhaps you haven’t yet “broken through.” Discover your calling and turn it into a clear and unique brand positioning in the market. Align your passion with a business model that can generate massive personal profits. Develop a winning message that solves your audience’s biggest problems. Create truly original and compelling thought leadership. Turn your expertise into a digital machine that drives unlimited warm leads into your business 24/7. Craft marketing materials that generate more opportunities for you by positioning you as the “go-to” source. Generate more money from fewer followers. If you are an expert, entrepreneur, executive, or professional who is ready to live a life of service while turning your reputation into revenue, you are in the right place. It’s time for you to learn the secrets of becoming Wealthy and Well-Known.

About The Author

Rory Vaden is the New York Times bestselling author of Take the Stairs, cofounder of Brand Builders Group, an eight-figure entrepreneur, and a hall of fame speaker. His expertise is in studying the psychology of influence, which he defines as the ability to move ourselves, and others, to take action. His insights have been featured in the Wall Street Journal, Forbes, CNN, Entrepreneur, Inc., and on Good Morning America and Fox News national television. His TEDx talk has been viewed over 5 million times, and he has been hired to speak for organizations like Google, Keller Williams, the Million Dollar Round Table, Leadercast, and the Global Leadership Summit.  While his first two books are about influencing ourselves to take action, in recent years he’s done a lot of work around helping people build influential personal brands. In fact, he’s been hired as a private advisor by many of the world’s biggest personal development influencers, including Lewis Howes, Ed Mylett, Amy Porterfield, Trent Shelton, Jasmine Star, Eric Thomas, Dr. Caroline Leaf, John Maxwell, and several others. Learn more at http://roryvaden.com.AJ Vaden is the CEO and cofounder of Brand Builders Group, a personal brand strategy firm dedicated to helping individuals turn their reputation into revenue. Under her leadership, Brand Builders Group was ranked on the Inc. 5000 list of Fastest Growing Companies in America for two consecutive years. As a multi-time eight-figure entrepreneur, AJ has helped launch six different multi-million-dollar businesses over her twenty-year entrepreneurial career. She served as Chief Commissioner for the nation’s first multi-generational national study on personal branding, Trends in Personal Branding. She also co-hosts.  The Influential Personal Brand Podcast and has been featured in SUCCESS Magazine, Forbes, and Good Morning America.  As one of the world’s leading authorities on personal brand strategy, AJ has been hired to speak and consult with Fortune 100 executives, globally recognized brands, Hollywood actors, professional athletes, and world-renowned thought leaders on how to build influence and monetize their expertise. AJ is deeply passionate about empowering others to uncover their unique gifts, amplify their influence, and transform their reputations into meaningful impact and financial freedom. She believes that every individual has a message worth sharing and that with the right strategies, anyone can create a legacy that lasts far beyond their lifetime. Learn more at http://ajvaden.com Learn more about Rory and AJ’s company by visiting http://brandbuildersgroup.com