{"product_id":"the-insomnia-cure","title":"The Insomnia Cure","description":"\u003ci\u003eThe Insomnia Cure \u003c\/i\u003ewill teach you the most effective way to treat insomnia that medical science has ever developed. It is not a quick fix or a temporary sticking plaster, but a long-term, life-changing cure backed by a huge body of scientific evidence and real-world experience.\u003cbr\u003e\u003cbr\u003eDr Hugh Selsick is a consultant psychiatrist and sleep specialist who has spent over thirty years studying and working in the field of sleep science and sleep medicine. He set up the first dedicated insomnia clinic in the UK, where he works with thousands of patients from all walks of life.\u003cbr\u003e\u003cbr\u003eHis 10-step plan uses cognitive behaviour therapy for insomnia (CBT-I) to change how you think and behave, as well as working on a physical level, teaching you to harness your physiological sleep drives, the powerful physical factors that control sleep and wakefulness. Over the course of the CBT-I programme you will learn how to:\u003cbr\u003e\u003col\u003e\n\u003cli\u003eHarness deep-seated psychological mechanisms to prime you for sleep. \u003c\/li\u003e\n\u003cli\u003eManage anxiety in a constructive way in order to stop it from disturbing your sleep. \u003c\/li\u003e\n\u003cli\u003eQuieten your mind and deal with the seemingly random thoughts that keep you awake. \u003c\/li\u003e\n\u003cli\u003eRelax your mind and body when you go to bed.\u003c\/li\u003e\n\u003cli\u003eOptimise your physiological sleep drives. \u003c\/li\u003e\n\u003c\/ol\u003e\u003cbr\u003eThis practical and accessible guide will revolutionise how you sleep and transform both your nights and your days.","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":46038338404543,"sku":"9781398554832","price":69.99,"currency_code":"NZD","in_stock":false}],"url":"https:\/\/popweasel.co.nz\/products\/the-insomnia-cure","provider":"Pop Weasel","version":"1.0","type":"link"}